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Designed for resort guests and their Smart phones, this SMS subscription is opt-in via a Quick Response (QR) code available at each resort. The code can be found on the PoleMaster devices while riding the lift, and on informational posters and placards around the resort.
When a guest subscribes, they select the number of days they would like to be on the list. We presume they will sign up for the duration of their stay, but they can choose from one day up to two weeks to remain on the list.
At the end of their selected timeframe, the guest is automatically unsubscribed.
Authorized personnel at the resort can send text messages with short-term context:
The Gold Club is a long-term subscription maintained by Ski-PoleMaster.
When a guest joins the Gold Club, they become part of the SPM family of skiers, boarders, and other winter sports enthusiasts. Message frequency varies, but averages 2-3 times per month.
SPM Gold members get free access to:
The SPM Elite Club is a long-term membership and marketing cooperation between select resorts and Ski-PoleMaster.
Membership is free, but application must be made. Each participating resort has its own guidelines for Elite membership.
Elite members get access to
We have three different communication program strategies organized into what we call “Clubs”.
Gold Club members identify their “Favorite” resorts to receive special offers of interest, discounts, etc.
SPM Elite members are affiliated with their “Home” resort.